Growing up in a small town in Los Angeles, Florido Basallo always had a knack for styling hair and doing make up. He trained at some of the top salons in Beverly Hills and Hollywood, as well as assisted on many fashion shows and photo shoots. Now behind his own chair, Florido has created looks for numerous music videos, print campaigns, commercials, and has worked with celebrities such as Liv Tyler and Zac Efron. Inspired by music, art, people, and fashion, Florido’s ever-evolving style provides his clients access to all of the emerging trends. Florido is a stickler for perfection and delivers a unique panache for women, men, and even kids’ hair. Whether it’s an edgy bob, sexy layers, or a Brazilian Blowout, Florido is committed to making your hair a versatile accessory, day and night.


3 Days Grace
Escape the Fate
Frankie J
Heather Morris (Glee)

Joaquin Pheonix
Justin Bieber
Kimberly Joseph (Lost)
Liv Tyler
Prima J (Interscope)

The Citizens Band
Vanessa Hudgens
Zac Efron